ACKO (founded by Varun Dua in 2016, started offering its services in 2018) has been on a journey to disrupt and revolutionise the insurance sector in India and the consumer experience as a digital first (100% broker-less) general insurance company. ACKO is solving the traditional challenges of insurance of being a negative buying experience with complicated paperwork and a trust deficit.

ACKO has also partnered with new age Internet companies (more than 20 of them such as OLA, OYO, Zomato, redBus etc) to bring contextual insurance products to market.

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