Artificial intelligence is starting to play a powerful role in transforming the insurance industry, especially in how companies operate behind the scenes and connect with clients. While many insurers are still catching up to other parts of financial services, they are beginning to use AI to improve productivity, speed up processes, and support employees—particularly in areas like underwriting, customer service, and agent training.
However, deeply rooted legacy systems and a cautious approach to change continue to slow the pace of progress. The real challenge lies in reimagining old processes, not just automating them, and doing so in a way that builds trust and value for clients. At the same time, AI is opening new doors to rethink client engagement in a traditionally low-touch industry.
In this episode of the Asia InsurTech Podcast, we explore how artificial intelligence is reshaping the insurance industry through a thoughtful conversation with Aneesh Chaudhry, Chief Data and Analytics Officer at Sun Life Asia. Aneesh shares how the industry is embracing AI, not just to improve internal operations like underwriting and policy processing, but also to enhance client experiences.
He explains that while insurance may not have the daily customer touchpoints of banking, AI is helping bridge that gap by enabling smarter, faster, and more personalized services—from using GenAI to train rookie advisors to gamifying financial literacy for young customers.
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