EP 51 – John Moore – Founder, Ikigai Partners – The Sweet Spot Was Partnering


Michael has previously worked for major international organisations including Morgan Stanley, Goldman Sachs, UBS and CitiGroup as well as supported and advised local tech giants like aCommerce and investors like Ardent Capital in Thailand. Since 2016, Michael has been running his media business hosting several tech podcasts in Asia.

In this episode, Michael Waitze talks to John Moore, the founder of Ikigai Partners. Prior, John was in charge of the global innovation strategy at Bupa in London. He shares his experience in setting up innovation units and InsurTech investment arms.

John explains what insurers are looking for in startup partnerships. Based on his experience, most startups do not understand how insurance incumbents operate and how they make money. In the end, a partnership only makes sense for an incumbent if it adds to the bottom line. 

Michael and John also talk about InsurTech trends such as regulatory sandboxes, hyper-personalization and customer engagement. How can regulators set up an effective sandbox concept and what lessons can Asia learn from the UK regulator? And what is the secret to customer engagement? John shares his insights on how insurers build successful digital wellness concepts to increase engagement.

Other companies mentioned in this episode: CignaSuncorpVitalityAON / Well OneWoebot.

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